Lightrail
Reimagining the urban lightrail experience
Project Brief
As the demand for sustainable transportation options rises, there's a growing expectation for public transit to evolve. This study delves into a futuristic tram concept, reimagining passenger experiences to meet these changing demands and aspirations.
Client
Self-initiated
Year
2019
Sector
Mobility
Services
Product + Innovation
Digital + Services
Branding + Communication
Communication through color, shape and light
The tram's exterior design emphasizes both its front and rear, ensuring high visibility in urban environments. Vibrant lights within colored frames engage with passengers, cyclists, and motorists, serving various functions and enhancing interaction.
A new definition of comfort
Interior space that feels like home
The interior design incorporates soft, warm materials and a calming color palette reminiscent of residential spaces. This creates a comfortable and secure ambiance, challenging the notion that functionality and comfort cannot coexist in design.
Accessible and inclusive
Passengers have the freedom to choose their entry point, with universal spaces conveniently located next to each entrance. These inclusively designed areas accommodate individuals with wheelchairs, bikes, or strollers. Strategically positioned screens provide passengers with easy access to relevant information.
"Clever functionality has been combined with an enhanced level of comfort to create a rewarding, relaxing urban transport experience."
Christiane Bausback, CEO at N+P Innovation Design
